Privacy Policy

Last modified: November 21, 2025

  • 1. Introduction
  • 2. Information We Collect
  • 3. How We Use Your Information
  • 4. Data Sharing and Disclosure
  • 5. Data Security
  • 6. Cookies and Tracking Technologies
  • 7. Your Rights and Choices
  • 8. Data Retention
  • 9. International Data Transfers
  • 10. Children's Privacy
  • 11. Third-Party Links
  • 12. Changes to This Privacy Policy
  • 13. Contact Us

1. Introduction

BacklinkiQ (“we”, “us”, “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our backlink management platform and services.

This policy applies to your use of our website (https://www.backlinkiq.com), web application, and related services.

By using BacklinkiQ, you consent to the data practices described in this policy.

2. Information We Collect

2.1 Personal Information

  • Account Information: Name, email address, phone number, password (encrypted)
  • Business Information: Company name, job title, industry, website URL
  • Address Details: Full address including country
  • Professional Details: LinkedIn profile, Twitter handle

2.2 Payment Information

  • Payment card details are processed securely through Stripe. We do not store full card numbers on our servers
  • Transaction records and invoice data
  • Billing addresses and payment history

2.3 Order and Service Data

  • Order details including service type (Authority Links, Guest Posts, Citation Links, SEO Articles)
  • Target URLs, anchor text, and link specifications
  • Delivery information and completion status
  • Order history and preferences

2.4 Google Search Console Data

If you connect your Google Search Console account, we collect:

  • Keyword performance data
  • Search rankings and position changes
  • Click and impression data
  • Property information

2.5 Communication Data

  • Messages sent through our platform
  • Support requests and correspondence
  • Notification preferences

2.6 Technical Information

  • IP address, browser type, device information
  • Usage data and analytics
  • Cookies and similar tracking technologies (see Section 6)

2.7 Organisation Data

  • Multi-tenant organization information
  • Team member relationships and roles
  • Organization settings and preferences

3. How We Use Your Information

We use the information we collect to:

  • Provide Services: Process orders, deliver backlink services, manage your account
  • Process Payments: Handle transactions securely through Stripe
  • Communication: Send order confirmations, delivery updates, and support messages
  • Analytics: Generate reports, track performance, and provide SEO insights
  • Account Management: Manage user accounts, organizations, and team access
  • Security: Authenticate users, detect fraud, and protect our platform
  • Legal Compliance: Meet legal obligations and enforce our terms
  • Improvement: Enhance our services, develop new features, and improve user experience

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your data with:

4.1 Service Providers

  • Stripe: Payment processing (see Stripe’s Privacy Policy)
  • Google: When you connect Google Search Console (see Google’s Privacy Policy)
  • Hosting Providers: Secure data storage and infrastructure
  • Email Services: Transactional and marketing communications

4.2 Legal Requirements

We may disclose information if required by law, court order, or government regulation, or to:

  • Protect our rights and property
  • Prevent fraud or security threats
  • Comply with legal processes

4.3 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement technical and organisational measures to protect your data:

  • Encryption: Data transmitted over HTTPS/TLS
  • Access Controls: Role-based access and authentication
  • Secure Storage: Encrypted databases and secure servers
  • Regular Updates: Security patches and updates
  • Two-Factor Authentication: Available for enhanced account security
  • Trusted Devices: Secure device recognition for convenience

While we strive to protect your data, no method of transmission over the internet is 100% secure. You are responsible for maintaining the confidentiality of your account credentials.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Authentication: Remember your login status and trusted devices
  • Preferences: Store your settings and preferences
  • Analytics: Understand how you use our platform
  • Security: Detect and prevent fraud

You can control cookies through your browser settings. Disabling cookies may limit functionality.

Types of Cookies We Use:

  • Essential Cookies: Required for core functionality
  • Authentication Cookies: Maintain login sessions (30-day trusted device cookies)
  • Analytics Cookies: Help us understand usage patterns

Authentication cookies last up to 30 days. Analytics cookies are retained for 90 days.

7. Your Rights and Choices

Depending on your location, you may have the following rights:

7.1 Access and Portability

  • Request access to your personal data
  • Receive a copy of your data in a portable format

7.2 Correction and Deletion

  • Update or correct inaccurate information
  • Request deletion of your personal data (subject to legal retention requirements)

7.3 Objection and Restriction

  • Object to processing of your data
  • Request restriction of processing in certain circumstances

7.4 Withdrawal of Consent

  • Withdraw consent where processing is based on consent
  • Unsubscribe from marketing communications

7.5 Data Portability

  • Export your data through our export functionality

To exercise these rights, contact us at [email address] or through your account settings.

8. Data Retention

We retain your information for as long as necessary to:

  • Provide our services
  • Comply with legal obligations
  • Resolve disputes
  • Enforce our agreements

  • Account Data: Retained while your account is active and for a reasonable period after closure
  • Order Data: Retained for business and legal purposes
  • Payment Records: Retained as required by financial regulations
  • Google Search Console Data: Retained according to your preferences and our service requirements

 

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place, including:

  • Standard contractual clauses
  • Adequacy decisions where applicable
  • Compliance with applicable data protection laws

Stripe and Google may process data in the United States or other jurisdictions. We rely on Standard Contractual Clauses and data transfer mechanisms recognised under UK GDPR.

10. Children's Privacy

BacklinkiQ is not intended for individuals under 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us immediately.

11. Third-Party Links

Our platform may contain links to third-party websites. We are not responsible for the privacy practices of external sites. Review their privacy policies before providing information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be notified via:

  • Email notification
  • Notice on our platform
  • Updated “Last Updated” date

Continued use after changes constitutes acceptance of the updated policy.

13. Contact Us

For questions, concerns, or to exercise your rights, contact us:

Email: support@backlinkiq.com
Address: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Website: https://www.backlinkiq.com